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Tsvetelin Borisov
SOME ASPECTS OF APPLYING MOBILE INFORMATION TECHNOLOGY IN TOURISM
Summary:
The study focuses on the contribution of mobile information technology to the development of tourism in Bulgaria. It helps to improve the methods and mechanisms of collecting, processing, analysing, storing and using information. The emerging popular computer systems, video systems, teleconferencing systems and electronic systems have led to the complete automation and widespread use of electronic equipment in business. The application of mobile information technology facilitates accommodation and transport bookings, entertainment services, the purchase of tourist products, the availability of and accessibility to different types of tourism and destinations, as well as the tourism potential of countries and regions.
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Iskra Panteleeva, Anatoliy Asenov
THE ENTREPRENEURSHIP AND INNOVATION CONTEXT
IN AN INTEGRATED MODEL FOR THE DEVELOPMENT
OF ECONOMIES AND ENTERPRISES
Summary:
This article presents some major formulations related to innovations and the role of the entrepreneurship component for the development of economies and enterprises. The emphasis is placed on the possibilities for their integration and the identification of strategic axes for business growth. On the basis of a common framework of key drivers for the development of innovations, entrepreneurship and economic growth, we have developed a general model for the integration of innovations and entrepre¬neurship in macro- and micro- aspect.
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Yassine Mehros, Abdelaziz Elabjani
SMES PERFORMANCE: ANALYSIS OF THE INNOVATION ROLE
Summary:
Today the business environment is characterized by the globalization of markets, rapid technical developments, the reduction of the life of products and activities, the benefits acquired traditionally are no longer assets on which companies can count for develop.
Companies must look for new options to diversify their offerings and markets, which contributes to their growth and development and to finding relevant answers to the question of survival that may threaten its continuity. Our paper aims to clarify the determinants of the success of some companies, especially SMEs, by focusing on the links between innovation and the organizational performance of SMEs. So, the purpose of this paper is to explore and better understanding the effects of organizational innovations, process innovations, product innovations, and marketing innovations on the organizational performance of Moroccan SMEs, based on an empirical study covering 3 SMEs operating in three different sectors.
